Flyers are a great way of communicating your business goals; whether it is an occasional sale or a product promotion. It can also be used for promoting activities like an upcoming play in the town or possibly a seasonal exhibition. It is also necessary to make sure that these flyers are appealing and vibrant enough to stand out. You need to follow certain simple guidelines to make sure that this will happen.
1. Strikingly Vibrant Graphics: It is important to ensure that your graphics are of good quality and vibrant color schemes as per the theme of your communication. Bright, simple and neat graphics can attract attention easily. You may save on the quality of paper, your paper may not be of high quality but what matters is the visual representation. As goes the rule of thumb, if it is good to see, it is worth a read.
2. Catchy Titles and Headlines: Imagine, you are passing by a newspaper stall, which newspaper would you pick up; the one which has an interesting title in bold letters or the one with random black and white cluttered text in small fonts. In the same way, if your flyer has a catchy and interesting headline which can engage the reader and make him ask for more; be assured, your job is half done!